Drafting a course description

I’m working on a syllabus for a course for next spring’s 4-week short term….not sure of the title yet…I’m toying with the words digital publishing startup. Here’s the first draft of a course description:

Through focusing on a specific type of publishing endeavor, literary outlets, we will investigate the mechanisms that power the web and the production of literature in the 21^st Century. The last twenty-five years have seen a seismic transition in publishing from print to digital. We’ll explore what really comprises the web: standardized software and network protocols running on interconnected machines. A close reading of a case study in digital publishing will provide you with the structure for understanding these technologies. A hands-on approach in a series of 10 lab sessions will provide you with the experience to tackle a variety of business and technical scenarios for fiction and non-fiction publishing. For the course project students will assume the roles of a business, editorial, and production team in a digital startup that is creating a new venture publishing e-books in translation of foreign works as well as an online magazine. And in true startup fashion, we’ll do all this in 4 weeks.

Students are not expected to have prior in-depth experience with technology other than at the consumer level.