{"id":2085,"date":"2020-08-26T19:04:55","date_gmt":"2020-08-26T19:04:55","guid":{"rendered":"http:\/\/endlesshybrids.com\/?p=2085"},"modified":"2020-08-26T19:04:55","modified_gmt":"2020-08-26T19:04:55","slug":"websites-by-creative-digital-agencies-for-inspiring-design","status":"publish","type":"post","link":"https:\/\/endlesshybrids.com\/web-development\/websites-by-creative-digital-agencies-for-inspiring-design\/","title":{"rendered":"Websites by Creative Digital Agencies for inspiring design"},"content":{"rendered":"\n
There are many types of web sites that serve different audiences for different purposes. Most sites call for a straightforward approach, but others spark a more engaging experience for users. In learning about the possibilities of web design, it’s instructive to look closely at how these sites are arranged. <\/p>\n\n\n\n
The most exciting work on the web is coming from creative digital agencies that design astounding sites with an eye towards branding and marketing. These sites intentionally push the envelope of web design. To focus our examination of creative digital agencies, we’ll take a close look at the work of Area 17, which describes itself as “a brand and digital product agency in Paris and London”.<\/a> <\/p>\n\n\n\n A creative digital agency is hired by a company to solve problems with a web-based solution. (For simplicity of this discussion, I’m also including smartphone apps as web-based solutions.) Since almost every company and organization these days have a web presence, the web site is an instrumental means of communicating with customers. Often, it’s the only interaction a person has with a business. <\/p>\n\n\n\n Careers in a creative digital agency intersect with many disciplines: marketing, strategic communication, digital culture, computer science, but also any liberal arts major when combined with a good understanding of digital culture and information. And, of course, since these creative digital agencies are businesses, they also have accountants, human resource managers, and other professionals like you would find in any business. If you have more of a scientific background, then you might find opportunities in an agency that focuses on working in scientific and technical fields. <\/p>\n\n\n\n Take a look at the team page of Area 17 to see the variety of positions<\/a> held in this company of 70+ people. Some of those roles include designer, interface engineer, studio manager, production director, managing director, strategy director, user experience director, UX designer, producer, application engineer, strategist, financial director, partnerships director, people operations director, interface director, and program coordinator. Different firms use a variety of job titles but this is a representative sample of the industry. <\/p>\n\n\n\n For the first challenge problem in this course, we’re going wireframe an existing website. Normally, the step of wireframing occurs early in the design process, long before one actually starts to code. But I want you to wireframe an existing site to see how sites are structured. <\/p>\n\n\n\n Let’s define what we mean by wireframing: <\/p>\n\n\n\n A wireframe is a two-dimensional illustration of a page\u2019s interface that specifically focuses on space allocation and prioritization of content, functionalities available, and intended behaviors. For these reasons, wireframes typically do not include any styling, color, or graphics.<\/p>https:\/\/www.usability.gov\/how-to-and-tools\/methods\/wireframing.html<\/a><\/cite><\/blockquote>\n\n\n\n Here’s an example of a bare bones wireframe of a page:<\/p>\n\n\n\nWireframing<\/h2>\n\n\n\n